"The task of a writer consists of being able to make something out of an idea."
−Thomas Mann


"April is great to work with. She takes my direction and the client's commentary and weaves together an articulate story for the reader."

− Jessica Latimer, Managing Editor, Grace Ormonde Wedding Style


"Your Earth story finally got passed back to me this morning and I just read it - you did a great job! Thanks for your hard work, attention to our style detail, and good questions."

− Julia Steinberger, Associate Editor, P-O-P Times

Third-Generation Ceiling Business Still Cresting

Cleveland Business Connects magazine, July 2013
Angela Black jokes that ceilings are in her DNA. The president of the third-generation, family-owned DeGeorge Ceiling Co. recalls a childhood filled with many dinner discussions that revolved around the business affairs of the company. Read more.

Marketing to Value Shoppers

Shopper Marketing magazine, April 2013
Understand that value or ‘smart’ shopping is the new normal as behaviors and attitudes have undergone permanent changes Call it the "pause" before the purchase -- that moment when a value shopper asks herself if she really needs the item. That pause has been significant for some time now. Read more.

Affordable and Accessible

Smart Meetings
From Detroit to Traverse City, Michigan's Lower Peninsula is the place to meet
Bound by four of the five Great Lakes, Michigan has upwards of 3,200 miles of coastline, more than 100 public beaches and two National Lakeshores. Once there, in fact, you’re never more than 85 miles from one of the Great Lakes and only six miles from a body of water. Read more.

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